Alliance unites Dutch produce specialists to strengthen global supply-chain resilience and deliver a broader, service-centric offering for growers and buyers alike

In a strategic move aimed at addressing ongoing supply chain issues, Meeder Fresh and BE Fresh Produce have announced a partnership that could reshape the fresh produce industry.

Hans and Ard Bergwerff, directors of BE Fresh Produce, emphasized that this partnership feels like a natural progression for both companies.

They highlighted the importance of a personal approach and transparent communication in the fresh produce industry.

By joining forces, Meeder Fresh and BE Fresh Produce aim to better support and inspire their clients and growers, providing enhanced services amidst a challenging supply chain landscape.

The companies have announced plans to integrate their operations further in the coming period.

However, they are committed to maintaining existing relationships with suppliers, ensuring that these partnerships receive the care and personal attention they deserve.

This strategic alignment comes at a time when the fresh produce industry faces numerous challenges, including fluctuating supply and demand dynamics and logistical hurdles.

The integration of BE Fresh Produce into Meeder Fresh’s parent company is expected to strengthen their market position and provide a more robust platform for growth.

As the industry grapples with these issues, such partnerships may become increasingly crucial in maintaining stability and ensuring the continuous delivery of high-quality produce to consumers.

Overall, the collaboration between Meeder Fresh and BE Fresh Produce represents a proactive response to the complexities of today’s supply chain.

By combining their resources and expertise, both companies are positioning themselves to navigate current challenges effectively, while also setting the stage for future success.